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How Kollabary works

From brief to collaboration: how brands find creators, how creators win campaigns, and how both sides agree terms directly.

Last updated: October 5, 2026

For brands

  1. 01

    Create your brand profile

    Add your brand name, website, categories and a short description so creators understand who you are.

  2. 02

    Post a campaign auction

    Describe the campaign: platforms (Instagram, YouTube and others), deliverables, timeline and a budget range. Publishing an auction uses KC Coins.

  3. 03

    Compare bids and pitches

    Creators respond with a price and an idea. Review their profiles, portfolio videos, prestige rank and verification status, and shortlist the best fit.

  4. 04

    Agree terms and work together directly

    Message the creator to finalise deliverables, usage rights, deadlines and payment. You pay the creator directly under the terms you both agree — Kollabary is not involved in the payment.

For creators

  1. 01

    Build your profile

    List your niches and platforms, add a bio and upload portfolio videos. Your profile gets a public link you can share anywhere.

  2. 02

    Find campaigns and price your work

    Browse open auctions that match your niche. Not sure what to charge? Use the free Creator Rate Calculator for a starting estimate.

  3. 03

    Bid or pitch

    Place a bid on an auction or pitch your own idea to a brand. Bids and pitches use KC Coins, and you get free coins every week.

  4. 04

    Agree terms and get paid by the brand

    Settle the brief, deadlines and payment terms with the brand in chat, ideally in a short written agreement. The brand pays you directly.

Payments happen between you, not through Kollabary

Kollabary helps you find each other and talk. It does not hold money, release payouts or act as an escrow. Agree the fee, schedule (for example, an advance and the balance on delivery) and usage rights in writing before work starts. Our guide to payment terms and contracts covers what to include.

Ready to start?

Joining is free. Upgrade to Pro for ₹99/month whenever you want more visibility.

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A marketplace where brands and creators find each other, compare bids and pitches, and agree collaborations directly.

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Kollabary does not hold or process payments between brands and creators.